THE LEANSCALE PODCAST
LeanScale is a GTM and growth consultancy that works with B2B SaaS founders and early-stage startups to refine their messaging, build repeatable revenue systems, and grow their digital authority. As part of their content team, the LOOK Studios team and I led full production and social repurposing for The LeanScale Podcast—editing episodes, designing thumbnails, managing distribution, and developing a high-volume micro-content pipeline that turned each conversation into 2-4 clips across LinkedIn, YouTube, TikTok, and Instagram. Through this system, we helped the show grow to 440k+ subscribers, increased engagement month over month, and strengthened LeanScale’s presence within the startup, SaaS, and AI community.
Production Company: LOOK Studios (@lookstudios)
Camera Operator/Gaffer: Niko Siq (@niko.siq)
Assistant Camera Operator: Isaac Abad (@isaacaabad)
Final Edit and Distributed by: Isaac Abad (@isaacaabad)
YOUTUBE THUMBNAIL CREATION
We believe in doing things differently—with intention, with passion, and with people at the center of it all. Every detail here reflects that mindset.
Episode Edited by: Isaac Abad
Episode Edited by: Isaac Abad
Where Ideas
Take Shape
These social assets represent the full content engine I built for LeanScale — producing, editing, and repurposing long-form founder conversations into high-performing clips for YouTube, LinkedIn, and Instagram. Each piece transforms raw insights into clear, engaging stories designed to elevate founders, drive discovery, and expand LeanScale’s digital presence.
LEANSCALE VSL’S
This is the LeanScale x Clay VSL — a strategic video sales letter I created that clearly communicates what Clay is, why it matters, and how it helps users automate work with natural language. I led scripting, narrative structuring, visual direction, and post-production, shaping complex AI automation concepts into a compelling story that converts. This piece demonstrates my ability to translate product value into engaging, audience-focused video content that supports brand positioning and demand.
Production Company: LOOK Studios (@lookstudios)
Camera Operator/Gaffer: Niko Siq (@niko.siq)
Assistant Camera Operator: Isaac Abad (@isaacaabad)
Editor: Isaac Abad (@isaacaabad)
